Fashion Friday BlogHer Style

I have avoided talking too much about the upcoming BlogHer conference, because for the 99% of you who won’t be there, I realize the last thing you care to hear about is all the BlogHer preparations. And frankly, there haven’t really been any BlogHer preparations around here as yet. Which means that I have A LOT to do to be ready to go on Thursday.

Fortunately, my friend Melissa came to the rescue last Friday night and organized an event at the LOFT where a small group of local bloggers gathered to shop for the conference.  We had a blast.

I scored an adorable jacket in opal gray (for fall, NOT for BlogHer, as it’s likely to be 95 degrees in NYC next weekend) and this fun sparkly T in wild berry (you can see me modeling it in Sarah’s video) that’s for just about anything.  It should look great with jeans, either dressy or casual.  I also picked up a top on the clearance rack that I wore out of the store and over to my new favorite restaurant, Seasons 52, where we enjoyed a delectable late dinner.

Oh.  And I got these gorgeous earrings to wear them with the purple sparkly top.

In addition to the shopping spree (disclosure: we each received a gift card for $20 and a 20% off coupon to use that night, plus fashion consultations with their fabulous sales staff), Melissa rounded up some fabulous gift bags for us.  My favorite items were, hands down, the Ellington HandBag, and these earrings from Kendra Scott.

I expect both of those items to make their debut at BlogHer next week.  Then, among other things, there was the $25 gift card to and this fabulous body shaper from Kymaro.

But back to BlogHer Style.

As far as BlogHer Style is concerned, I’m struggling a bit with the current trends.  You see, it’s like this.  I do not do ruffles.  I do not do muted colors.  I do not do jersey, and I do not do thin, see-through shirts.  And if you live under a rock or haven’t been shopping lately, this season’s trends are all about the thin, ruffly tops in muted colors and jersey knit dresses.


This basically leaves me with my existing wardrobe to shop from — a fact for which my husband is supremely grateful.

I’ve never been to BlogHer, but I’ve been to several blogging conferences, and I know the key is be comfortable, be yourself, but definitely put some effort into your wardrobe.  There are cameras EVERYWHERE.

The thing about BlogHer that is more stressful than other conferences I’ve attended is the plethora of parties.  I have no clue how to dress for the various evening events I’m going to; I’m assuming some are dressier than others.  So yesterday, I laid out all of my potential party outfits and played a little game of dress-up.

I was pleased to discover a couple of silky and sparkly tops in the back of my closet that I’d forgotten about, as well as a dress that I bought last summer and never wore.  SCORE!  And I think this is JUST the occasion to dust off my famous red patent leather shoes.

I guess it comes back to what they always tell you: Wear what you know you feel good in, put a little bit of effort into it, but don’t stress too much.  And most of all, have fun!  That’s exactly what I plan to do.

Big thanks to Melissa for organizing the BlogHer Style event, the LOFT in Paoli for opening their dressing rooms, and all of the companies who supplied our generous gift bags: Kendra Scott Jewelry, Ellington Handbags, Barista Bath and Body, Starbucks,, AquaNet, and Kymaro.

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7 thoughts on “Fashion Friday BlogHer Style

  1. Those earrings are beautiful!!! I love them!

    You look amazing in everything you wear, Jo-Lynne and you seriously have impeccable style. I prefer seeing people in things that make them comfortable and express their own individual style instead of just what the runways say they should wear.

    Wish I were going to be there to give you giant hugs 🙁 (saving them for Blissdom)

  2. Love that clutch!!!! Don’t forget about accessories!!! Fun, statement earrings, necklaces and bracelets and even summer scarves are easy ways to make the clothes you already have feel new and different!

  3. I really like those earrings you got in the gift bag!

    If it’s any comfort at all, most of the “popular” styles…really aren’t all that great – have you seen some of the funky clothes models wear down the runway?!?! LOL You always look great, no one will care that you’re not in ruffles <3

  4. Jo-Lynne my friend, with those rocking red shoes, nothing else matters! You go girl! Can’t wait to see all the party pics! Have fun for me, I will be here in Texas, sweating it out (it has been 101 plus).

    Love ya chick! terry <

  5. You’re going to look fabulous! I’m confident of that.

    I don’t do ruffles or muted colors either.

    I look forward to the day when these styles are always in fashion:
    * bootcut and flare jeans
    * v-neck tops
    * dark colors (wine, eggplant, pumpkin, navy, forest green, etc.)
    * pencil skirts

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