Just Jo-Lynne Shane
As trite as it may be, there is indeed no place like home. I landed in here at 1am last night. Everything went beautifully with our flights yesterday (praise the Lord!!) and I took this one last photo of Costa Rica out of my airplane window. I adore how wild and untouched the countryside is.
I had a great conversation with two trusted blogger/friends in the airport at our layover. It was a conversation that sort of wrapped up all of the conversations we had over the 5 days we were there.
I’ve come home with a renewed commitment to produce quality content over quantity here on the blog and across all my social media networks, to write for myself first and my reader second and everyone else last, to say no more and be more selective about the partnerships I commit to, and my biggest decision… one I’ve been working towards for some time…
I am ready to cut bait and drop Musings of a Housewife.
For a few years, I’ve been considering rebranding. I feel that my blog has grown beyond that title, and when people ask me the name of my blog and I tell them, I always find myself cowering just a bit. It sounds dated to me, and I feel that it doesn’t define what I do here anymore. I am not ashamed of being a housewife, I believe homemaking and motherhood is a high calling, but this site is more than that. Ultimately it is me, Jo-Lynne Shane, a woman striving to live my best life wherever my interests and passions take me, sharing my journey, and hopefully empowering you to do the same.
The problem is, I haven’t been able to come up with a blog title that I like better. Last night over burgers and red wine in the Atlanta airport Alison, Sarah and I hashed out possibilities. We thought of things like Just Jo-Lynne or Jo-Lynne Says or even Jo-Lynne’s Musings or Musings of Jo-Lynne (just to keep some part of my original branding in there) but everything we came up with felt too cutesy or trite.
This always happens when I try to brainstorm a new name. Nothing seems to fit.
Finally Sarah looked me in the eye and said, “I wouldn’t say this to anyone else, but I really think you need to be Jo-Lynne Shane. That’s it.”
And honestly? That just feels right. And sometimes, you’ve gotta go with your gut.
This will not be a huge rebrand. This will be a subtle shift. I already own jolynneshane.com, and the last time I had my logo redone, I intentionally made Jo-Lynne Shane bigger and Musings of a Housewife smaller. I knew I was slowly phasing out Musings of a Housewife, and I wanted to be ready when it was time.
It is time.
I reached out to my talented blog designer to see how quickly she can make the adjustment to my logo, and I can’t wait to see what she comes back with. I’m excited about this. It feels right.
In other news, my head is STILL swimmy. It started the afternoon of our catamaran excursion in Costa Rica, and I thought it was just residual sea-sickness, but it continued into the next day. At that point, I thought maybe it was due to the extra sugar and gluten I’d been consuming. Now that I’m home, I’m hoping I can get it out of my system and feel better, but I would be lying if I didn’t admit that I’m starting to worry a bit. I hope it goes away after I get back to my normal eating and sleeping habits.
This morning I enjoyed my morning coffee on my front porch with the cool fall breeze and my glorious mums. As incredible as Costa Rica is, nothing compares to the familiar comfort of home.
In fact, I do believe home may be the most beautiful word in the whole world.