How to Prepare for the 2020 Nordstrom Anniversary Sale #NSale

So, there’s this little event coming up called the Nordstrom Anniversary Sale. You may have heard of it?  😂

Right now half of you are clapping your hands together in glee while the other half are swearing off all blogs and social media until August 31st, when the earth is once again centered on its axis.

I understand, I really do. It can get a little bit crazy. I like to say the #NSale is half sport, half shopping extravaganza.

Even though it’s gone off the rails in the last few years, the Nordstrom Anniversary Sale is still the best time to stock up on cold weather basics and new fall trends at excellent prices.

As your self-proclaimed girlfriend who keeps you in the know about all things fashion, it would be wrong of me to ignore such an epic sale, so I’ll definitely be covering it again this year.

The sale is going to be a little different this year, due to COVID. I’ll explain more below, but first . . .

What Is the Nordstrom Anniversary Sale?

First of all, this is NOT a summer clearance sale.

This is brand new fall 2020 merchandise, brought out specifically for this sale, and immediately reduced.

Savings are usually 30-40% off retail, which is pretty amazing.

This is the perfect time to stock up on quality basics and splurge items you may not find at a discount except at end of season when sizes are picked over.

My priorities go like this: shoes, denim, sweaters… in that order. After that, I may look at coats, dresses, jewelry, sleepwear, lingerie, and beauty. Oh, and it’s also a good time to pick up a quality handbag on sale!

For those of you who are new to this sale, you need a Nordstrom Card if you want to shop during the Early Access period.

Things get verrrrry picked over by the time it opens to the public. I’m not in the business of recommending credit cards, but if you aren’t opposed to opening another, this is one you may want to have.

When is the 2020 Nordstrom Anniversary Sale?

As I said, things are being run differently this year. The biggest change is, they moved it to August, which I personally think they should have done years ago. (In the past, it’s always started mid-July and run through the first week of August.)

I don’t know about you, but I am so not in the mood to think about fall fashion in July.

Dates To Know:

Anniversary Sale items will be available for online preview starting July 24th.

All cardmembers can shop in open stores during normal business hours and online (staring at 9:30am ET) starting August 13, and some can shop even earlier depending on their Nordy Club cardmember status. (You can follow this link and log-in to find out your status.)

The public can shop beginning August 19.

What’s Different This Year?

Everyone will have the ability to preview all #NSale items starting on July 24. This preview experience will replace the print catalog this year.

This is awesome because normally, the print catalog and online preview only shows a small portion of the items available. Plus, you will be able to save your favorites to your Wish List, so you can check out faster when it’s your time to shop. (That’s new this year as well.)

Nordy Club cardmembers with Icon, Ambassador or Influencer status will get even more time to shop Early Access. The higher your status, the earlier you shop. This is on top of the six days of Early Access all cardmembers get.

Icon members get to start shopping on August 4, and I already have an appointment at my local store. I always try to go as early as possible so I can be the best resource for you all.

In addition to being held in August for 2020, the #Nsale will feature about 50% of its normal stock. This is good news to me as well. I feel like in the past there has been waaaaay too much.

Hopefully this also means I will have a greater percentage of their total #NSale inventory available at my local store. If they dedicate the same amount of floor space as they usually do, that seems to be a reasonable assumption. The more I can share with you in person on day #1, the better prepared you will be to shop!

Shopping in-store is sure to be different (#pandemicproblems) but I always recommend shopping online anyway. See my How to Shop the Nordstrom Anniversary Sale section (below) for more on that.

And finally, some good news for my Canadian friends… The Nordstrom Anniversary Sale is coming to Canada! You can shop the #NSale online at from August 19–September 3.

How to Shop the Nordstrom Anniversary Sale

#1. Sign up for The Nordy Club.

As I said above, I highly recommend the credit card as well, if you aren’t opposed to having another card, because the credit card is your ticket to Early Access.

But at the very least, sign up for The Nordy Club so you can earn rewards as you shop.

#2. Schedule a Personal Double Points Day during the Nordstrom Anniversary Sale. 

Then be sure to make your biggest purchases that day to maximize your rewards points earning potential!

#3. Join my JLS Fashion Tribe on Facebook.

This is where I share of-the-moment information, restocks, etc. Plus, you have access to me and other members who are shopping the sale to give you insights into fit and sizing.

If you aren’t on Facebook, never fear! I will still be posting plenty of #NSale coverage here on the blog. See #4.

#4. Sign up for my email newsletter.

This way you’ll be the first to know when my #NSale posts go live on the blog.

I’ll be posting my #NSale Preview as soon as the preview period starts on July 24, and of course, I’ll be updating my Guide to the Nordstrom Anniversary Sale and #NSale Dressing Room Try-On Haul posts for 2020.

I’m already familiar with their brands and pricing structure, so my goal is to help you navigate the #NSale without getting overwhelmed. I know this sale well, and I can let you know what the truly good deals are and what not to miss out on.

I really try to be a resource for you all during this sale, so if there’s anything I can do to help make it easier for you, let me know.

#5. Make a shopping list, and have a plan to shop the most popular items first.

This is the time to go through your fall/winter wardrobe — and summer too, because there are always some great wear now-and-later pieces that are part of the sale — and make a list of things you need or want to add to your closet.

One big difference this year is the online preview beginning on July 24th. I plan to be up bright and early to comb through the entire #NSale section, and compile a roundup of my top picks, which I will post to the blog. You can add items to your Wish List, to purchase when you get access to the sale.

#6. Shop early and often.

Popular items sell out quickly, and they can disappear from your cart while you’re making up your mind. I always recommend checking out multiple times. If you KNOW you want something, purchase that first. Then go back and take your time and start sorting through the rest.

#7. Shop online and choose the Contactless Curbside Pickup option.

This is the best way to avoid the chaos and crowds AND get the things you want immediately. It also is the safest way to shop in this COVID world we’re living in.

If you have a store that’s local to you, you can place and order and pick it up same day. Of course, not all stores carry the full #NSale inventory, so you may have to wait for some items to ship.

#8. Buy 2 sizes.

If ever in doubt, buy two sizes and return the one that doesn’t work for you. I promise you, you will thank me later for this advice.

The hottest items will sell out within the first few hours (no joke), and if you wait to get your order, find out you need a different size, and go to re-order, it may not be available.

#9. Pay for expedited shipping. 

This is a new tip to me, but it makes sense.

In recent years, this sale has become so popular that the computers can’t always keep up with how fast the inventory is moving, and sometimes people will check out and then later on receive an email that items from their order were canceled.

So, if there are any items you really want and are worried that they’ll sell out before your order is processed, pay for the next day or two-day shipping. Your order will get processed more quickly, and it is less likely to get canceled.

Obviously, this cuts into your savings, but if it’s a high ticket item, or you have a few things in your cart, it may be worth paying a little bit more to ensure you get your order.

#10. Finally, have fun!

You guys, this is a sale. My best advice is to look at it like a game.

You may not get all the pieces you want, and yes, those with higher cardholder statuses get first dibs… whether or not you agree with that, it is what it is. There will be more sales, more clothes, more boots, more bargains.

Go in with a positive attitude, have fun with it, and at the end of the day, you may walk away with a few great deals on new fall items.

Former Nordstrom Anniversary Sale Best-Sellers

I thought it might be fun to round up some of my best selling items from past years, along with some of the items that quickly became some of my tried-and-true.

I still have and love all of these.

Jeffrey Campbell boots (similar) // AG jeans (similar) // Rebecca Minkoff bag (similar)

Madewell cardigan (similar) // Vince Camuto sandals (at the Rack) // The North Face coat (similar)

Vince sweater // teddy coat // Chelsea28 cowl neck sweater

AG jeans // Vince sweater & AG jeans // leather jacket and AG jeans and rag & bone booties

I can’t wait to see what’s in store for the Nordstrom Anniversary Sale 2020.

Stick with me, kid. I’ve gotcha covered!

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